HP AI PC “The Wrong Kind of Busy”

Less than half our work days are spent doing our actual jobs.

In The Wrong Kind of Busy, HP highlights the absurdity of the tedious busy work we all know too well–and offers a solution: With the new HP AI PC, work doesn’t have to feel like work.

Agency: Droga5

ECD: Jono Paull

CDs: Cara Mia Cecchini, Mia Rafowitz

AD: Lindsey Evans

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